June 29, 2004
The BBC's Vision for the next 10 years

Well, this has been dominating my life for the past 6 months, and it sure feels good to see it emerge blinking into the daylight.

http://www.bbc.co.uk/thefuture/pdfs/bbc_bpv.pdf

(or, for acrobat-o-phobes
http://www.bbc.co.uk/thefuture/text/bbc_bpv_complete.html )

The official press release is also worth a perusal, not least for its clear message that Creative Archive is a Really Big Deal.

I am particularly proud to work for an organisation whose vision now reads:

"We look forward to a future where the public have access to a treasure-house of digital content, a store of value which spans media and platforms, develops and grows over time, which the public own and can freely use in perpetuity. A future where the historic one-way traffic of content from broadcaster to consumer evolves into a true creative dialogue in which the public are not passive audiences but active, inspired participants."

Wow.

Wow.

Now it's time to try to persuade barney and rosa that my name isn't 'mummy', and to remind Jo that she married a human being...

Posted by tomski at June 29, 2004 03:06 PM | TrackBack
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